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The Movember Foundation announces “Brothers Through Boxing” as a FINAL PROJECT IN the Social INNOVATORS Challenge
On September 1st, the Movember Foundation announced ‘Brothers Through Boxing” as one of 13 projects to receive pilot funding as part of the Social Innovators Challenge, a $5.6M AUD phased multi-year investment in men’s mental health projects aimed at strengthening social connections for boys and men across Australia, Canada, and the United Kingdom. The goal of the initiative is to increase understanding about what works for helping men form strong, lasting and meaningful relationships which are needed for when things get tough.
The Challenge was initiated in 2015 when the Movember Foundation called for innovative, outside-the-box ideas that could lead to game-changing products or services to increase the quantity and quality of men’s relationships, thereby strengthening their sense of belonging to improve mental wellbeing. Proposals were reviewed by a third-party panel of subject matter experts, which included representation from participating countries and the United States.
“We know that in their 30s, men tend to start letting go of key relationships,” says Craig Martin, Global Director, Mental Health & Suicide Prevention, The Movember Foundation. “This is having a far-reaching and very negative impact because social relationships are a key protective factor for men against anxiety, depression and potentially suicide. We need to tackle this issue, and fresh ideas are needed because the status quo isn’t working for men. We’re excited to launch these projects that will build the critical evidence we need in this area.”
The projects, which begin this month, aim to reach men through a number of contexts including sport, food and gaming. The programs will run for two years to build evidence around what works for men.
“Brothers Through Boxing” was selected for its work with young men aged between 16-25yrs old, who are Not in Employment, Education or Training (NEET’s). This particular group find themselves lacking social connections, which may lead to social isolation within their wider community. This group will be reached through Boxing Future’s local community partnerships and referral pathways (Peterborogh, Cambridge, Bedford).
“Boxing Futures recognises that every male is different, which is why we are proud to part of a diverse group of projects, that offer a wide range of support for addressing the ever growing issue of male isolation and connectedness” says Adam Janocka, Project Lead, Boxing Futures.
“Brothers Through Boxing” looks forward to working with the Movember Foundation during this process to help men and boys live happier, healthier, longer lives.
For more information and a video on the Social Innovators Challenge visit our news article.
Brothers Through Boxing (BTB) is a non–contact Boxercise and general fitness programme designed to help males live happier, longer lives. BTB is a peer led “go to” project, whereby its main object is to tackle the issue of male isolation and loneliness, by increasing social connections. This is achieved through peer led discussion and the “Road to Resurgence” Handbook.